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Your marketing budget should not be based on vibes.
Get a realistic marketing budget range based on your business size, growth goals, and current marketing foundation.
This calculator gives you a practical starting point for planning your marketing investment. It is not meant to pressure you into spending more. It is meant to help you spend smarter.
Calculate My Budget →A simpler way to plan your marketing budget
A good marketing budget should reflect where your business is today and where you want it to go next. A company trying to maintain visibility does not need the same budget as a company launching into a new market.
Marketing Budget Range =
Target Revenue × Recommended Marketing Percentage
The percentage is adjusted based on your business type, growth ambition, and current marketing foundation.
Your Business
Use your annual revenue if you are a business. Use your annual operating budget if you are a non-profit or public sector organization.
This helps estimate the level of marketing support needed to reach your next stage of growth.
Why VIVIFY
Knowing your budget is the first step. Making it work is where strategy matters.
With the right positioning, a clear brand, and an aligned marketing plan, your investment goes further.
Ready to make your marketing budget work harder?
Let's look at your goals, your current marketing, and where your investment can create the most impact.
Book a Marketing Strategy Call →